
MAY 6 - Program Day 1	MAY 7- Program Day 2

to view presentations please email conference@winmec.ucla.edu

Monday, May 6, 2002
8:00 8:15	Opening Speech: Rajit Gadh, Professor, UCLA
8:15 9:00	Keynote: Dr. Henry Samueli, CTO and VP R&D, Broadcom Corporation 'Wireless Technology: Leading the Way Out of the Technology Slump’
9:00 9:45	Keynote: Sam Arditi,VP - Wireless Communications, Intel Corporation 'Accelerating the Wireless World’
9:45 10.00	Coffee Break
10.00 5.00	Exhibits Open
10:00 11:15	mCommerce / mServices Who is buying what service over the wireless web, and how much are they willing to pay? Moderator: Michael J. Pazzani, CEO, AdaptiveInfo	Location services, Telematics and Voice Portals Location awareness (e911, e411) in combination with voice technology is being utilized in the automotive industry for telematics services. Are there other industries for these technologies? Moderator: Kathy Sohrabi, Sensoria
	Jorge Fernandes, CEO, Vivotech 'Convenient Offline Payment with Cell Phones!’	Jane Macfarlane, Director of Adv. Tech., Onstar (General Motors) 'Wireless Internet'
	Jeff Davis, VP Business Development, Mobilitec Inc. 'Leveraging carrier infrastructure, handsets, packaging and pricing to drive demand for compelling next generation services.'	Amol Joshi, VP Marketing & Founder, BeVocal, Inc. 'Location-Based Voice Services'
	Svante Rödegård, More Magic Solutions, Inc. 'Mobile Transactions & Payment Solutions'	Tom Bilotta, CTO, CenterComm Corporation ‘Mobile Architectures for Wireless Access’
		Mark Willingham, VP, Marketing, HeyAnita Inc. 'Voice Solutions in a Mobile World '
11:15 12:45	Multimedia, Video & Entertainment What are the technical and business challenges in streaming multimedia? Moderator: Dr. Raj Puri, Rapidigm	Successful business models for wireless products and servicess How do companies juggle technological innovations with careful business planning, strategy and partnerships to launch a successful product? Moderator: Apurva Chandra, Ishita New Millennium
	Arturo Pizano, Head, Multimedia and Video Tech, Siemens Corporate Research 'Multimedia Applications for the Mobile Internet'	Jean-Marc Frangos, Sr. VP, BTexact Technologies 'Opportunities in Wireless for a European Operator'
	Bryan Biniak, Executive VP, Business Development, Moviso LLC (a wholly owned subsidiary of Vivendi Universal Net USA) ‘Monetization of Wireless Multimedia Worldwide’	Laurie Hoyt, Biz. Dev. Director, Nextel Communications, Inc.
	Bill McCoy, Chairman & CTO, PictureIQ 'Mobilizing Media-rich Content for Today's Hybrid Web World'	Amir Zoufonoun, Executive VP, Proxim
	Austin Murray, Co-Founder &VP, Business Development, JAMDAT Mobile, Inc. 'Combining Technology and Content to Deliver a Compelling Wireless Experience'	Jon Hambidge, Senior Director of Marketing, IPWireless, Inc. 'The Keys to a Successful Data-Only Wireless Business Model'
	Orang Dialameh, President & Co-Founder, Eyematic 'Enabling Compelling Mobile Multimedia Services'
12:45 1:30	Keynote: Steven Watts Principal Consultant, HP ‘Risks and Rewards associated with deploying a Wireless Strategy’
1:30 2:45	Field Service applications Are vertical applications such as goods tracking, maintenance of products in the field, CRM/ERP, the killer apps of wireless? Moderator: Jorge Fernandes, CEO, Vivotech	Messaging, SMS, EMS, MMS Killer apps outside US - how will this service fare in the US? Moderator: Gerry Purdy, President & CEO, Mobile Insights
	Chris Guardado, CEO Principal, MoriahCom 'Field Services Automation - A Data Driven World'	Michael Wehrs, Director of Technology and Standards, Microsoft Mobility Solutions
	Dan Doles, President & CEO, WhereNet Corporation 'Local-Area Wireless Location and Communication Solutions for Managing Mobile Resources'	Jordan Cohen, CTO, Voice Signal Technologies ’The Expanding Role of Speech Recognition In The Mobile Wireless Marketplace’
	Ramesh Srinivasan, Enterprise Anytime 'Improving supply chain event management via wireless technologies'	Steven Spencer, CTO & Executive VP, Screaming Media Com., Inc. 'Messaging, SMS, EMS and MMS'
		Mark Wilson, Director Business Development, Captaris 'Wireless Messaging: Who wants What and When?'
2:45 3:00	Coffee Break
3:00 4:30	Platforms, Frameworks & Tools (1) Technical and business challenges in infrastructure deployment; New developments in hardware and middleware components Moderator: Sandhiprakash Bhide, Biz. Strategy Manager, Intel Corporation	Advanced Technologies/Middleware - scalability, adaptability, synchronization, security Software and hardware middleware solutions for combining mobility with security, SIP and authentication Moderator: Abeer Alwan, UCLA
	Kevin Swank, Director, Nortel Networks Marketing ‘Open Services Architecture (OSA): Will this finally bring the Internet to wireless?’	Mario Gerla, Professor, Wireless Adaptive Mobility Lab, UCLA 'Adaptive Wireless Middleware'
	Stephen Kuzara, CEO, Veratron 'Breaking Down Barriers to mCommerce; Eliminating Fraud & Complexities'	Alex Lightman, President & CEO, Charmed Technology 'Brave New Unwired World: The Digital Big Bang and the Infinite Internet'
	Jeff Popoff, VP Marketing & Biz. Dev., Redknee, Inc. ‘Real World' Stories on Successfully Deploying Wireless Internet Data Applications’	Kevin Binnie, Director, Market Development, Colligo Networks 'P2P Wireless Networks: what are customers saying is important?'
	Steve Oettinger, President, RAST Alan Liker, RAST 'Vario Keyboard'	Michael J. Pazzani, CEO, AdaptiveInfo 'Mobile Personalization'
	David Robak, VP & General manager, Cybiko, Inc. 'Don’t Create Free Wireless Traffic – Find Another Path'	Rui Lin, Director of Product Development, GTRAN Wireless, Inc. 'Seamless Multimedia Wireless Access and Service'
4:30 5:45	Venture Capital Panel Discussion: Who's making money in wireless? Moderator: Gerry Purdy, President & CEO, Mobile Insights
	Dr. Kleinrock, Founder & Chairman, Nomadix Inc.
	Sam Arditi, VP, Intel Capital
	Bill Gurley, General Partner, Benchmark Capital
	Ken Hausman, Managing Director, Osprey Ventures
	Ravin Agrawal, Partner, EastWest VentureGroup
6:00 7:00	Cocktails & Networking
7:00 7:15	Rajit Gadh, UCLA 'Wireless Internet for the Mobile Enterprise Consortium'
7:15 9:30	Dinner Executive Keynotes: Creating and launching a highly scalable solution Moderator: Rajit Gadh,UCLA
	Steve Krom, VP, Business Marketing & Product Development, Cingular
	Rafiul Ahad, VP, Mobile Products and Services, Oracle
	Doug McGowan, General Manager, Service Providers and Mobile Solutions, HP 'Cooltown - living your life in motion'

May 6 - Program day 1

Tuesday, May 7, 2002
8:00 8:15	Opening Speech
8:15 9:00	Keynote: Bill Davidson, VP, Qualcomm 'Why BREW is truly the enabling technology for Wireless'
9:00 9:45	Keynote: Dr. David Nagel, President and CEO, PalmSource
9:45 10.00	Coffee Break
10:00 5:00	Exhibits Open
10:00 11:15	Wireless LAN - 802.11 A/B/G The proliferation of Wireless LANs in campuses and their technological and business challenges such as handover, mobility and security	Enterprise security, Wireless security As enterprises go wireless, how do they keep data and knowledge secure within a campus and across campuses. Does the world need more technologies or does the secret to securing an enterprise lie in integrating what's there and achieve end-to-end security? Moderator: Alex Lightman, President & CEO, Charmed Technology
	Chris Heegard, CTO, Texas Instruments	Scott Feldmann, Associate, Complex Litigation, Brobeck, Phleger & Harrison LLP ‘Legal Issues Impacting the Development of Wireless Security’
	Anurag Harsh, President, FrequencyM 'Key Issues with 802.11: Security and Profitable Outdoor Deployment Scenarios'	Samir Mehta, CTO, 4thpass, Inc. ‘Java™ Technology & Provisioning Challenges for Enterprises’
	Jim Takach, Director, PRTM 'WLAN - Opportunities and Trends'	Al David, Sr. Director, SSH Communications Security 'Trials and Tribulations of the Wireless Internet'
	Bob McIntyre, VP Sales and Marketing, Open Point Networks 'Convergence - 3G and WiFi'
11:15 12:45	Platforms, Frameworks & Tools (2) Technical and business challenges in infrastructure deployment; New developments in hardware and middleware components Moderator: Anurag Harsh, President, FrequencyM	Wireless Networks 2G/2.5G/GPRS/3G/4G … Technologies that are needed to advance for next generation wireless data services
	Sandhiprakash Bhide, Biz. Strategy Manager, Intel Corporation ‘Wireless Infrastructure Solutions with Intel® Architecture-based Building Blocks’	Tom Pollard, Director of Marketing & Bus. Dev., Wireless Terminals, Texas Instruments 'Wireless Chipset Migration for 2.5G to 3G'
	Li Zhongwei, Wireless Application Architect, Ericsson ‘BuddySync: An Investigation in Wireless Application Design and Prototyping’	Rajiv Kumar, CTO & Co-founder, Widcomm, Inc. 'Data and Enterprise Applications'
	Inderpal Mumick, CEO, Kirusa, Inc. ‘Multimodal User Interfaces’	Joe Madden, VP, Spectrian Corporation 'RF base station infrastructure for mobile communications'
	Mike Flom, President & CEO, Portable Internet, Inc. ‘Location-based applications with voice interfaces are a consumer app. - will they generate revenue?’	Steve Goldberg, CEO, CoWave Networks ‘Residential Wireless Access: What will it take to win?’
		Chris Pearson, Exec. VP, 3G Americas, LLC ‘3G Wireless Standards’
12:45 1:30	Keynote: Tony Perkins, Chairman, Co-Founder & Editor-in-chief, Red Herring 'Wireless Communications, The Next Generation'
1:30 2:00	Break
2:00 3:30	Enterprise Applications Deployment of applications and ROI justification; What are the leading edge enterprise wireless data applications and who are the early adopters? Moderator: Rajit Gadh, UCLA	Emerging Technologies - Ad-hoc, P2P, sensor networks, mobility management Researchers will present new technologies and where and when will they have an impact Moderator: Mani Srivastava, Assoc. Professor, NESL, UCLA
	Pamela Bofinger, Director, Emerging Technologies, Nokia Corporation 'Enabling the Mobile Internet'	Arunas Slekys, VP, Hughes Network Systems 'Broadband by satellite services -- examples of enterprise case studies'
	Rio Caraeff, VP Wireless Service,Sony Pictures Digital Entertainment ‘Mobile Specific Entertainment Services: Wireless Networks Are Not Television’	Anuj Puri, Research Scientist, Electrical Engineering, U.C. Berkeley 'Overview of research at the Web over Wireless Group'
	Mohit Sabharwal, VP, J.P. Morgan Chase 'A Case Study of Wireless Internet in Consumer Finance'	Mani Srivastava, Assoc. Professor, NESL - Networked & Embedded Systems Lab, UCLA ‘Wireless Sensors: Networking the Physical World’
	Barry Tallis, Director, Business Development, Rapidigm Steve Cryan, Pervasive Applications Specialist, IBM 'Benefits of applying a Portal Strategy to the Enterprise'	Robert Poor, CTO, Ember Corporation ‘The Web meets the Mesh: unattended Sensor Nets’
	Rita Sharma, Senior Manager Business Development, Handspring
3:30 3:45	Coffee Break
3:45 4:30	Keynote: Lee Kedrie, Convergence Architect & Evangelist, HP 'Wireless Communications, The Next Generation'
4:30 5:45	Venture Capital Panel Discussion: Next 10 years of Wireless Investments Moderator: Victor H. Sim, Of Counsel, Business & Development, Brobeck
	Troy Fukumoto, Managing Director, SunAmerica Ventures
	Andreas Stavropoulos, Director, Draper Fisher Jurvetson
	David Lane, Managing Director, Diamondhead Ventures
	Ram Shanmugam, Principal, Greylock
	Joel Balbien, Manager, Smart Technology Ventures
	Marc Canabou, Sr. Associate, Earlybird
5:45	Conference Ends

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