MAY 6 - Program Day 1                              

to view presentations please email conference@winmec.ucla.edu

Monday, May 6, 2002

8:00
8:15
Opening Speech: Rajit Gadh, Professor, UCLA
8:15
9:00

Keynote: Dr. Henry Samueli, CTO and VP R&D, Broadcom Corporation
'Wireless Technology: Leading the Way Out of the Technology Slump’
Presentation PDF File

9:00
9:45

Keynote: Sam Arditi,VP - Wireless Communications, Intel Corporation
'Accelerating the Wireless World’
Presentation

9:45
10.00
Coffee Break
10.00
5.00
Exhibits Open

10:00
11:15
mCommerce / mServices

Who is buying what service over the wireless web, and how much are they willing to pay?

Moderator: Michael J. Pazzani, CEO, AdaptiveInfo
Location services, Telematics and
Voice Portals
Location awareness (e911, e411) in combination with voice technology is being utilized in the automotive industry for telematics services. Are there other industries for these technologies?
Moderator: Kathy Sohrabi, Sensoria
Jorge Fernandes, CEO, Vivotech
'Convenient Offline Payment with Cell Phones!’
Presentation
Jane Macfarlane, Director of Adv. Tech., Onstar (General Motors)
'Wireless Internet' Presentation
Jeff Davis, VP Business Development, Mobilitec Inc.
'Leveraging carrier infrastructure, handsets, packaging and pricing to drive demand for compelling next generation services.'
Amol Joshi, VP Marketing & Founder, BeVocal, Inc.
'Location-Based Voice Services' Presentation
Svante Rödegård, More Magic Solutions, Inc.
'Mobile Transactions & Payment Solutions'
Presentation
Tom Bilotta, CTO, CenterComm Corporation
‘Mobile Architectures for Wireless Access’ Presentation PDF File

Mark Willingham, VP, Marketing, HeyAnita Inc.
'Voice Solutions in a Mobile World ' Presentation


11:15
12:45

Multimedia, Video & Entertainment

What are the technical and business challenges in streaming multimedia?

Moderator: Dr. Raj Puri, Rapidigm
Successful business models for wireless
products and servicess
How do companies juggle technological innovations with careful business planning, strategy and partnerships to launch a successful product?
Moderator: Apurva Chandra, Ishita New Millennium

Arturo Pizano, Head, Multimedia and Video Tech, Siemens Corporate Research
'Multimedia Applications for the Mobile Internet' Presentation

Jean-Marc Frangos, Sr. VP, BTexact Technologies
'Opportunities in Wireless for a European Operator' Presentation
Bryan Biniak, Executive VP, Business Development, Moviso LLC (a wholly owned subsidiary of Vivendi Universal Net USA)
‘Monetization of Wireless Multimedia Worldwide’
Laurie Hoyt, Biz. Dev. Director, Nextel Communications, Inc.
Bill McCoy, Chairman & CTO, PictureIQ
'Mobilizing Media-rich Content for Today's Hybrid Web World'
Presentation
Amir Zoufonoun, Executive VP, Proxim
Austin Murray, Co-Founder &VP, Business Development, JAMDAT Mobile, Inc.
'Combining Technology and Content to Deliver a Compelling Wireless Experience'
Presentation
Jon Hambidge, Senior Director of Marketing, IPWireless, Inc.
'The Keys to a Successful Data-Only Wireless Business Model'
Orang Dialameh, President & Co-Founder, Eyematic
'Enabling Compelling Mobile Multimedia Services'
Presentation
12:45
1:30

Keynote: Steven Watts Principal Consultant, HP
‘Risks and Rewards associated with deploying a Wireless Strategy’

1:30
2:45

Field Service applications
Are vertical applications such as goods tracking, maintenance of products in the field, CRM/ERP, the killer apps of wireless?
Moderator: Jorge Fernandes, CEO, Vivotech
Messaging, SMS, EMS, MMS
Killer apps outside US - how will this service fare in the US?
Moderator: Gerry Purdy, President & CEO, Mobile Insights
Chris Guardado, CEO Principal, MoriahCom
'Field Services Automation - A Data Driven World' Presentation
Michael Wehrs, Director of Technology and Standards, Microsoft Mobility Solutions
Dan Doles, President & CEO, WhereNet Corporation
'Local-Area Wireless Location and Communication Solutions for Managing Mobile Resources' Presentation
Jordan Cohen, CTO, Voice Signal Technologies
The Expanding Role of Speech Recognition In The Mobile Wireless Marketplace Presentation
Ramesh Srinivasan, Enterprise Anytime
'Improving supply chain event management via wireless technologies'
Steven Spencer, CTO & Executive VP, Screaming Media Com., Inc.
'Messaging, SMS, EMS and MMS' Presentation
Mark Wilson, Director Business Development, Captaris
'Wireless Messaging: Who wants What and When?' Presentation
2:45
3:00
Coffee Break


3:00
4:30

Platforms, Frameworks & Tools (1)
Technical and business challenges in infrastructure deployment; New developments in hardware and middleware components
Moderator: Sandhiprakash Bhide, Biz. Strategy Manager, Intel Corporation
Advanced Technologies/Middleware - scalability, adaptability, synchronization, security
Software and hardware middleware solutions for combining mobility with security, SIP and authentication
Moderator: Abeer Alwan, UCLA
Kevin Swank, Director, Nortel Networks Marketing
Open Services Architecture (OSA): Will this finally bring the Internet to wireless?’
Mario Gerla, Professor, Wireless Adaptive Mobility Lab, UCLA
'Adaptive Wireless Middleware'
Stephen Kuzara, CEO, Veratron
'Breaking Down Barriers to mCommerce; Eliminating Fraud & Complexities'
Alex Lightman, President & CEO, Charmed Technology
'Brave New Unwired World: The Digital Big Bang and the Infinite Internet'
Jeff Popoff, VP Marketing & Biz. Dev., Redknee, Inc.
‘Real World' Stories on Successfully Deploying Wireless Internet Data Applications’
Kevin Binnie, Director, Market Development, Colligo Networks
'P2P Wireless Networks: what are customers saying is important?'
Steve Oettinger, President, RAST
Alan Liker,
RAST
'Vario Keyboard'
Presentation
Michael J. Pazzani, CEO, AdaptiveInfo
'Mobile Personalization' Presentation
David Robak, VP & General manager, Cybiko, Inc.
'Don’t Create Free Wireless Traffic – Find Another Path'
Presentation

Rui Lin, Director of Product Development, GTRAN Wireless, Inc.
'Seamless Multimedia Wireless Access and Service'

4:30
5:45

Venture Capital Panel Discussion:
Who's making money in wireless?
Moderator: Gerry Purdy, President & CEO, Mobile Insights
Dr. Kleinrock, Founder & Chairman, Nomadix Inc.
Sam Arditi, VP, Intel Capital
Bill Gurley, General Partner, Benchmark Capital
Ken Hausman, Managing Director, Osprey Ventures
Ravin Agrawal, Partner, EastWest VentureGroup

6:00
7:00

Cocktails & Networking
7:00
7:15
Rajit Gadh, UCLA
'Wireless Internet for the Mobile Enterprise Consortium'

7:15
9:30

Dinner Executive Keynotes: Creating and launching a highly scalable solution
Moderator: Rajit Gadh,UCLA
Steve Krom, VP, Business Marketing & Product Development, Cingular
Rafiul Ahad, VP, Mobile Products and Services, Oracle
Doug McGowan, General Manager, Service Providers and Mobile Solutions, HP
'Cooltown - living your life in motion' Presentation
May 6 - Program day 1

Tuesday, May 7, 2002

8:00
8:15
Opening Speech
8:15
9:00

Keynote: Bill Davidson, VP, Qualcomm
'Why BREW is truly the enabling technology for Wireless'

9:00
9:45
Keynote: Dr. David Nagel, President and CEO, PalmSource
9:45
10.00
Coffee Break
10:00
5:00
Exhibits Open

10:00

11:15

Wireless LAN - 802.11 A/B/G

The proliferation of Wireless LANs in campuses
and their technological and business challenges such as handover, mobility and security
Enterprise security, Wireless security
As enterprises go wireless, how do they keep data and knowledge secure within a campus and across campuses. Does the world need more technologies or does the secret to securing an enterprise lie in integrating what's there and achieve end-to-end security?
Moderator: Alex Lightman, President & CEO, Charmed Technology
Chris Heegard, CTO, Texas Instruments
Scott Feldmann, Associate, Complex Litigation, Brobeck, Phleger & Harrison LLP
‘Legal Issues Impacting the Development of Wireless Security’
Anurag Harsh, President, FrequencyM
'Key Issues with 802.11: Security and Profitable Outdoor Deployment Scenarios'
Presentation
Samir Mehta, CTO, 4thpass, Inc.
‘Java™ Technology & Provisioning Challenges for Enterprises’
Presentation
Jim Takach, Director, PRTM
'WLAN - Opportunities and Trends'
Al David, Sr. Director, SSH Communications Security
'Trials and Tribulations of the Wireless Internet'
Bob McIntyre, VP Sales and Marketing, Open Point Networks
'Convergence - 3G and WiFi'
Presentation
11:15
12:45
Platforms, Frameworks & Tools (2)
Technical and business challenges in infrastructure deployment; New developments in hardware and middleware components
Moderator: Anurag Harsh, President, FrequencyM
Wireless Networks 2G/2.5G/GPRS/3G/4G …
Technologies that are needed to advance for next generation wireless data services
Sandhiprakash Bhide, Biz. Strategy Manager, Intel Corporation
‘Wireless Infrastructure Solutions with Intel® Architecture-based Building Blocks’
Presentation
Tom Pollard, Director of Marketing & Bus. Dev., Wireless Terminals, Texas Instruments
'Wireless Chipset Migration for 2.5G to 3G'
Presentation
Li Zhongwei, Wireless Application Architect, Ericsson
‘BuddySync:  An Investigation in Wireless Application Design and Prototyping’ Presentation
Rajiv Kumar, CTO & Co-founder, Widcomm, Inc.
'Data and Enterprise Applications'
Inderpal Mumick, CEO, Kirusa, Inc.
‘Multimodal User Interfaces’ Presentation PDF File
Joe Madden, VP, Spectrian Corporation
'RF base station infrastructure for mobile communications'

Mike Flom, President & CEO, Portable Internet, Inc.
‘Location-based applications with voice interfaces are a consumer app. - will they generate revenue?’

Steve Goldberg, CEO, CoWave Networks
‘Residential Wireless Access: What will it take to win?’ Presentation
Chris Pearson, Exec. VP, 3G Americas, LLC
‘3G Wireless Standards’

12:45
1:30

Keynote: Tony Perkins, Chairman, Co-Founder & Editor-in-chief, Red Herring
'Wireless Communications, The Next Generation' Presentation

1:30
2:00

Break

2:00
3:30
Enterprise Applications
Deployment of applications and ROI justification; What are the leading edge enterprise wireless data applications and who are the early adopters?
Moderator: Rajit Gadh, UCLA
Emerging Technologies - Ad-hoc, P2P, sensor networks, mobility management
Researchers will present new technologies and where and when will they have an impact
Moderator: Mani Srivastava, Assoc. Professor, NESL, UCLA
Pamela Bofinger, Director, Emerging Technologies, Nokia Corporation
'Enabling the Mobile Internet'
Presentation
Arunas Slekys, VP, Hughes Network Systems
'Broadband by satellite services -- examples of enterprise case studies'
Rio Caraeff, VP Wireless Service,Sony Pictures Digital Entertainment
‘Mobile Specific Entertainment Services: Wireless Networks Are Not Television
Anuj Puri, Research Scientist, Electrical Engineering, U.C. Berkeley
'Overview of research at the Web over Wireless Group'
Presentation
Mohit Sabharwal, VP, J.P. Morgan Chase
'A Case Study of Wireless Internet in Consumer Finance'
Mani Srivastava, Assoc. Professor, NESL - Networked & Embedded Systems Lab, UCLA
‘Wireless Sensors: Networking the Physical World’
Barry Tallis, Director, Business Development, Rapidigm
Steve Cryan, Pervasive Applications Specialist,
IBM

'Benefits of applying a Portal Strategy to the Enterprise'
Presentation
Robert Poor, CTO, Ember Corporation
‘The Web meets the Mesh: unattended Sensor Nets’
Rita Sharma, Senior Manager Business Development, Handspring
3:30
3:45
Coffee Break

3:45
4:30

Keynote: Lee Kedrie, Convergence Architect & Evangelist, HP
'Wireless Communications, The Next Generation'

4:30
5:45
Venture Capital Panel Discussion:
Next 10 years of Wireless Investments
Moderator: Victor H. Sim, Of Counsel, Business & Development, Brobeck
Troy Fukumoto, Managing Director, SunAmerica Ventures
Andreas Stavropoulos, Director, Draper Fisher Jurvetson
David Lane, Managing Director, Diamondhead Ventures
Ram Shanmugam, Principal, Greylock
Joel Balbien, Manager, Smart Technology Ventures
Marc Canabou, Sr. Associate, Earlybird
5:45
Conference Ends

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